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Step 2: Discover exactly what the buyers who share your interests are looking for
Using keywords that draw visitors to your website
If you want to start your own Internet business and not just a vanity site, you'll need to create your website around the search terms, or keywords, your buyers are using to look for what you offer them. That makes keyword research an essential step in creating your website.
Step 2. Tools to show you exactly what your buyers are looking for
Site-building tool with built-in keyword research module
SiteBuildIt! — SiteBuildIt! is really a full-featured tool that gives you everything you need to plan, build, and promote a profitable business online.
It includes the most complete set of tools I've ever seen for helping you examine the interests you have and determine which will lead to the most profitable business. (See review) |
Internet Marketing Courses with significant sections on finding the most profitable niche for your business
Jim Edwards' The Net Reporter Marketing Strategies Site — Jim Edwards, one of the most admired Internet marketers, takes you through all the steps of setting up a business online.
This comprehensive treasure-trove of marketing know-how has one of the most complete collection of tips of how to find a profitable niche and build your site around it that I've ever seen.
This site is packed full of valuable tips and strategies to help you in whatever point you're at in building your Internet business. (See review)
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Insider Secrets to Marketing Your Business on the Internet — Insider Secrets is a complete, step-by-step guide to planning and building your business online.
Although it doesn't give you the tools that SiteBuildIt! does for researching the best niches to target, it tells you how to manually research the areas that you know and love to find out which are your best bet for a profitable business. (See review) |
Make Your Site Sell! — This FREE, four-volume set of ebooks takes you through all the steps of planning and building a business online.
Volume 1 covers how to determine which products are best for you to sell. |
Keyword research and analysis tools
Wordtracker — essential tool for researching the keywords that your buyers are using to search for what you can offer them.
I've used Wordtracker faithfully for years and wouldn't dream of starting a project without doing my keyword research on Wordtracker. (See review) |
SearchIt! — FREE keyword research tool helps you search for high demand, low competition keywords through a variety of search tools gathered in its collection of dozens of valuable research resources (See review) |
NicheBOT — interesting new keyword research tool finds demand and competition for keywords and also can be used to look for affiliate programs |
Keyword Results Analyzer (KRA) — takes your keyword results from Wordtracker and sorts them to help you spot niche opportunities you might otherwise miss.
You can run hundreds of keywords through KRA and it will sort them into related groups to help you see which areas of your niche offer the best opportunities for success. |
Specialized guides to help you get the most out of your keyword research tools
Wordtracker Magic — this is a great resource for Wordtracker users. It gives a multitude of little-known tips to help you get the most out of your keyword research on Wordtracker.
Its author is a professional keyword researcher (yes, believe it or not, there are people who earn their living in such narrow niches) who owes his living to his ability to find new and more powerful ways to get the most out of Wordtracker. (See review) |
Wordtracker Keyword Research Guide — this 75-page free ebook has nine highly regarded Internet marketing experts describe how they would use Wordtracker to research the best way to promote a hypothetical product that each of them were given to research.
They give a wide variety of keyword research tips. And the great variety of directions that these marketing experts approach their keyword research from is an education in itself.
Oh, and did I mention that this ebook is absolutely free? (See review) |
Service that provides you with complete research on popular, yet low-competition business niches
Nicheology — offers complete keyword research for two niches each month along with fully developed products to sell to those niches.
You also receive research and partially developed products for four other business niches each month—perfect for someone who wants to get a site going quickly.
This is a perfect fit for someone who wants to set up multiple sites built around profitable niches that have plenty of searches, but low competition.
One thing to be aware of, though. Nicheology is not open to everyone. It maintains a maximum number of members, so you may have to spend some time on their waiting list before you're able to join.
But the research you get on niches every month—and the products in the rough—are worth the wait. |
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