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Best Web Analytics Tools to Help Your Business Succeed
Proven website analytics tools to help build your website profits
Web analytics tools on this page are ones I either use regularly in my own business, or alternatives recommended by other webmasters whose opinions are backed by their success.
These tools are ones that help you complete the seventh and final step toward starting a successful online business: testing and tracking your website results.
They help what's working and what isn't so you can constantly improve your business and make it ever more profitable.
To find tools for the other steps, see the links at the left.
Step 7. Tools to help you test and track your website results
Website analytics tools
SiteBuildIt! — SiteBuildIt! gives you a complete package that provides all the tools you need to plan, to build, to promote, and to test and track your online business (as well as taking care of hosting and all other technical issues for you).
So, of course, SiteBuildIt! contains complete website analytics tools that let your test and track the traffic that comes into and through your website.
This built-in web analytics tool lets you track exactly where visitors are going on your site so you can tweak your site to make it even more profitable.
I can't stress enough how handy it is to have ALL of the tools you need for your site integrated into one, easy-to-use package. (See review) |
ClickTracks Web Analytics Software — This extremely powerful (and fun) web analytics program gives you a visual picture of how your visitors respond to each page of your site so you can tweak your website to be even more profitable.
You can view any individual page of your site and see info superimposed over your page to show you how many people followed each link on the page.
And you can set up to check how specific groups navigate your site. For example, you can set up a profile to see where only those who eventually buy come from or go, or where only those who entered your site from your pay-per-click come from or go.
The possibilities are limitless for analyzing your traffic. And the intuitive visual layout of both the page view analysis and the more traditional types of analysis available with ClickTracks makes it easy to use. (See review) |
Split Analyzer — a full-featured tool to help you split test your pages to increase their effectiveness and your sales |
Website analytics tips
Insider Secrets to Marketing Your Business on the Internet — Insider Secrets is actually a step-by-step guide for all aspects of planning, building, and promoting a profitable website.
Now, the marketers who wrote this massive guide have a reputation for being—shall we say—more than a little obsessive about testing and tracking the various web businesses (at which they've made nearly $60 million). And it shows in this guide.
The final chapter shows you what to test, how to test things, and what advanced statistics you might not even think of testing that can enhance your business. And they go beyond merely looking at traditional web analytics, and show how to test your promotions, your emails—everything that can boost your business.
And as a final point, they get into surveys and how you can use them as a powerful way to make your business more effective and more profitable (See review) |
Make Your Site Sell! — Make Your Site Sell! is a FREE, step-by-step guide for all aspects of planning, building, and promoting a profitable website.
And it certainly doesn't ignore website analytics. Volume three of this massive four-part ebook series includes a lengthy chapter on how to boost your conversion rates by tracking your visitors to discover how they're navigating your website. |
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Multi-purpose tools
Tools that help you through multiple steps toward building a profitable online business
Step 1 tools
Finding your loves and interests
Tools to help determine the perfect business for you
Step 2 tools
Finding what buyers are looking for
Site-building tools with keyword research module
Courses with an emphasis on niches
Keyword research tools
Keyword research tutorials
Niche-finding services
Step 3 tools
Uncovering businesses that meet your buyers' needs and your own
Affiliate business tools and tutorials
Creating info products
Finding products for your web store
Price your products profitably
Accept payments online
Starting other types of businesses
Step 4 tools
Learning the nuts and bolts of your website business
Web-building tools
Web-building tutorials
Domain names research tools
Tools for accepting payments online
Technical tips and tricks
Keeping your business legal
Step 5 tools
Creating your site to establish an ongoing relationship with your buyers
Copywriting tutorials
Search engine optimization tutorials
Search engine optimization tools
Email marketing tools and tutorials
Step 6 tools
Promoting your site to attract new buyers
Pay-per-click (PPC) tutorials
Ezine management tools and tutorials
Article submission and marketing tools
Reciprocal linking tools and tutorials
Tools to track your affiliate program
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