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Don't settle for sagging sales! Free report gives you six strategies for persuading customers to buy

Don't let your customers' dreaded "Back" button rob you of sales! Discover how to motivate them to buy

Ever been frustrated with limp sales? Who hasn't been!

You put your business on the Internet because you heard of the untold riches just waiting for you there. Have those riches materialized? Chances are they haven't measured up to what you had hoped.

I could list plenty of reasons why your sales don't match your expectations. Believe me, I've made plenty of mistakes. I've also discovered plenty of antidotes for those mistakes.

I'd like to share an antidote for one of the biggest sales killers. First, let me explain what that particular sales killer is and why it kills your sales.

The two most common sales approaches -- and why they cause you to hear crickets instead of cash registers

One of the biggest causes of limp sales that I've found is limp, unpersuasive sales copy. No, it's not enough to jot down a few facts about your product and wait for it to "sell itself."

My early sales copy was like Jack Webb on the old "Dragnet" show -- "Just the facts, Ma'm." It laid out dry facts about the product. Then it sat there, waiting for people to process that information and rationally decide to buy.

That's not the way people think, though. Yet that's the way that most new businesses try to sell their goods -- lay out facts and assume that customers will emerge from the stupor this kind of sales copy puts them in and make the huge jump from browser to buyer.

I did that kind of sales copy when I first started — and heard the sound of crickets rather than cash registers.

That sound of crickets really brings out a sense of panic when you invested a lot in starting your business. That leads to the second type of sales killing sale copy -- panicky, hype-filled sales copy.

I tried that type, too. I call it the "Wowser!" approach. It contains flowery, gushy praise for products. Wild claims. Lots of adjectives! Lots of exclamation points!!!! I tried to manufacture excitement in my customers with artificial excitement.

You know what sound that brings? That brings crickets, too.

Buyers feel manipulated when they see artificial excitement. Then they go elsewhere to buy.

Yet, here again, I see plenty of business owners using hypey sales content. It seems that as soon as they find that the "Dragnet" approach doesn't work, they turn to the "Wowser!" approach.

They change their approach. But their sales still stink.

What made the difference in my persuasive sales copy?

I don't know whether you're in stage one, with the "Dragnet" approach, or in stage two with the "Wowser!" approach. Maybe you've already graduated beyond that into starting to find more sales-winning approaches and simply want to find more.

The point is, though, that you wouldn't be reading this if you were satisfied with your sales. You want something more. That's where I can help.

See, I decided that the way to approach writing sales-winning sales content was to stop patterning myself after the loads of crap that was out there and to start studying the sales copy that actually sells.

I stopped patterning my persuasive sales copy after stuff that "felt" like sales copy. Instead, I studied the stuff that didn't feel like sales copy.

I patterned my writing after sales copy that felt natural. I patterned myself after sales copy that led me to want to read more. I patterned my writing after sales copy that actually made me want to buy.

I learned that good sales copy doesn't timidly lay out the facts and hope that somebody buys, though. It doesn't fling hypey adjectives around wildly, either.

Good sales copy gets inside the head of customers. It trips triggers they didn't know they had. It shows them how much they'll benefit from what you offer.

What I learned that can help you, too

I've always had a fascination for what makes people tick, so I focused on learning how to write effective sales copy. I studied how to unload each piece of baggage from potential buyers' minds so that nothing trips them up on the way to a sale.

I learned about the psychological triggers that we all use as mental shortcuts. I learned how those shortcuts help us make decisions quickly and eaily, without having to think them through (and find reasons NOT to buy along the way).

I learned how to build credibility. I learned how to reverse buyers risk so they can't come up with any reasons at all not to buy. I learned how to find out what potential buyers truly want -- to truly get inside their heads.

Was all this effort worth it? Let me put it this way: the more I put into action from what I learned, the more I saw sales grow.

Two ways to repeat my results for your sales

Now, if you want, you can do the same thing I did.

You can assess all the advertisements, sales letters, ads, and commercials you see throughout your days and try to break down what works in them and why. You can buy numerous books on psychology, study their psychological principles, and put together what you learned from the the ads, the psychology, and everything into simple patterns that you can use in making your persuasive copy more persuasive.

Or you can let me spoonfeed you what I've learned. And you can do it at no cost.

Watch over my shoulder

I'm putting what I've learned into a book on persuasive copywriting right now. I'll let you "watch over my shoulder" as I write it. Why do I let you do this? I like to "test" my books with a live audience and get feedback as it write them.

That way I can make sure they hit the target of exactly what you and business owners like you are looking for. That means you'll get for free what other people will pay for later.

Sign up for my free, weekly book preview and, each week, you'll receive the latest chapter of the copywriting book that will sell on Amazon shortly after I finish it.

What kind of people am I looking to share this information with?

Understand this, though. I'd like three things from you in return.

First, I want you to try the techniques I share with you. I want people who will take action on what I share with you, not people who file these installments away on their computer to look at "sometime later."

Second, from time to time I will ask you to fill out a short survey to help me assess how well my book is meeting YOUR actual needs and how well the techniques I share and the recommendations I make for how to apply them to your business are working for YOU.

Finally, when this book is published, I'd like you to write a review of it on Amazon with your opinion -- good or bad -- of it. This helps me to get greater visibility for it on Amazon and, if I've helped you sufficiently, provides me with an initial number of favorable reviews.

Another thing I want to make clear: I'm looking for people who will use the information I share responsibly -- to persuade their customers to buy things that truly will benefit them, not to trick their customers into buying worthless junk.

The strategies I reveal are powerful, but they don't have to be used manipulatively. My personal focus is on using them to help customers overcome doubts or hesitations about buying things that truly can help them. I want to share these strategies with people who will use them the same way (and I show you how to use them this way, too).

What you receive for signing up

Once you have signed up and confirmed your subscription, you will immediately receive a special report. The report is: "Six Proven Strategies to Persuade Your Customers to Buy."

This report is taken directly from my book It will show six of the approaches that top copywriters use to turn potential buyers into actual buyers.

It will give you six strategies that you can apply to your business immediately. Then, approximetely each week, you will receive the latest installment I've written.

Each installment will be comprehensive enough for you to get a complete understanding of the strategy I cover. Yet it will be brief enough for you to read and put its recommendations into action each week.

What my readers have received so far

So far, I've shared:

• Why you are a natural born persuader, whether you think so or not
• The three keys to persuading customers
• Six proven copywriting approaches to get customers to buy (the special report you will receive)
• How to do the research that is essential to getting inside your customers heads
• Finding money-making elements you may have overlooked in what you sell
• Four steps to letting your competitors show you how to beat them
• The "Magnetic 48 Words" that will either attract or repel your customers and how to use them most profitably
• Eight powerful psychological triggers that motivate your customers to act almost automatically

That's just a sampling of what I've covered so far. All of this information — nearly 200 pages worth — is available to you in my archives for this book.

More to come

I still have much more to share, including sections on the following topics:

• Ways to tap into dozens of your customers most motivating emotions
• How to craft powerful stories that motivate customers to buy
• Step-by-step guidance for developing a copywriting project
• The parts of an effective sales page and how to maximize your sales pages' power
• How to write like a pro, even if writing scares you to death
• Persuasive copywriting for special situations
• Measuring and improving your customer response

A bonus every week

In addition to the latest chapter, I will include a bonus article on some other business related topic each week. And I occasionally give away other free ebooks and resources as well.

While most marketing teachers are cutting back on the free information they give, I strive to give you more than anyone else.

How do you get all this?

How do you get these weekly chapter previews, bonuses, and more?

Sign up on the form to your upper right
or at the bottom of the page.

What to expect when you sign up

When you sign up, you'll receive a verification email to ensure that you, and not someone else, signed you up for these previews. Click on the link in the email and you'll receive a welcome email shortly after.

The welcome email gives you access to a special $47 report that I give you for free. Your welcome email will also tell you about a series of basic business-building tips you'll receive as an added free bonus over your first two weeks.

Thanks for your confidence. I'll do my best with the tips, with the previews, and with whatever other interaction we have, to help you make your online business a success.

Your privacy guaranteed

And don't worry. I will NEVER sell, rent, or share your information to or with anyone else.

And if you ever decide that you no longer want to receive your newsletter, unsubscribing is as simple as clicking the unsubscribe link at the end of any newsletter.

Jeff has made a full-time living at Internet marketing since 2002. Not only has he made his living through affiliate marketing and eBay selling, but he has also consulted with many online businesses, and helped hundreds of first-time business owners get started on their own Web businesses.

Was what you found here helpful? Want more of this kind of business-building information? Let me send you more!   Get in-depth info on proven ways to build your profits. I later use much of what I give you in these updates in paid infoproducts. So you get what others later will pay for -- but you get it for FREE!   Sign up below. You'll get all this and more (and the "more" won't be spam -- it will be value-packed gifts).
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