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Website Marketing Strategy—"Secrets to Their Success" Review

Review of "Secrets to Their Success," a subscription site that reveals the marketing strategies of successful website marketers

Ever wanted to learn website marketing strategy directly from successful website owners?

Secrets to Their Success is a membership website that reveals the marketing strategies used by website owners who built highly successful businesses after starting out just like you.

I've subscribed to it for a number of years and gotten a lot of valuable tips from it.

Interviews with successful site owners

Each month, Secrets to Their Success interviews two successful website owners. They share the mistakes they've made along the way so you can avoid making the same ones and the tools and marketing strategies that have helped them succeed.

Successful strategies that appear consistently

Granted, over the months, you might feel that you're seeing the same strategies over and over, strategies like opt-ins, autoresponders, and automation tools.

But what does it mean when you see some website marketing strategy mentioned in interview after interview after interview? It means that that marketing strategy works! And it's worked not just for one person, but for all of them.

And it means that you need to get serious about incorporating that strategy into your site if you want to succeed.

Original strategies that can give you an edge

But, you'll also see unique website marketing strategies and tools that have sprung from the wide variety of subjects and backgrounds that these businesses represent - strategies and tools that may fit right into your business.

Website critiques

But, in my opinion, even the interviews take a back seat to the other main feature of Secrets to Their Success: the website critique.

Each month, the staff selects one subscriber's website for a critique and makeover. Designers and copywriters who have proven success in creating successful websites offer their tips on how to improve that website's sales. They actually redesign the website to make it sell more effectively.

Wow, talk about a master class in e-commerce! And you get to see them tackle a different site with different products and target audiences each month.

There is SO much in these critiques that you can apply to your own website. And I love the fact that each site has different needs that lead the design team to approach each site with a different strategy.

Final thoughts

Both the interviews and the critiques give you a great opportunity to grow in your understanding of the website strategies that make a site sell and the problems that can hold it back.

If you're just getting your feet wet in website marketing, Secrets to Their Success is a great place to learn. You get far more than just theory; you see website marketing strategies playing out in actual websites. Pay attention to these interviews and makeovers and you can learn a lot!

And don't be afraid to submit your site for a website makeover. Who knows, you could be selected.

Rating: 9/10

Click here to learn website marketing strategy with "Secrets to their Success"

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