Thursday, August 27, 2009
Resources, or Resourcefulness?
Here's a favorite quote from Dan Kennedy:
I've struggled with this one for many years. It's tempting to put business starting in a perpetual "wait" mode.
We look at ourselves and see our own faults. We're painfully aware of what we don't know yet.
We figure that if we just wait a little longer, we'll have a chance to overcome those weaknesses. We'll have a chance to learn what we don't yet know.
Maybe we'll even stumble upon THE ANSWER that will release our business from having to depend on our imperfect abilities. Maybe that ANSWER will cause our business to succeed despite us instead of having succeed because of us.
This doesn't happen. There is no ANSWER.
Our businesses succeed or fail based on what we do, not on what we hope will happen on its own. Scary, huh?
That's why it's better not to wait for that perfect answer. As Dan Kennedy wisely reminds us, it's our resourcefulness, about ability to find answers on our own even when no ANSWER materializes outside of us, that will ultimately be the deciding factor in our business.
Don't wait! Get moving! Be willing to learn as you go instead waiting futilely for some time that never comes when you finally have all the resources you need to ensure your success. The only way you'll ever have all the resources you need is if you build them as you go.
Jeff
Here's a favorite quote from Dan Kennedy:
"Success is all about resourcefulness, not waiting until you have resources."This one really hits home with me.
I've struggled with this one for many years. It's tempting to put business starting in a perpetual "wait" mode.
We look at ourselves and see our own faults. We're painfully aware of what we don't know yet.
We figure that if we just wait a little longer, we'll have a chance to overcome those weaknesses. We'll have a chance to learn what we don't yet know.
Maybe we'll even stumble upon THE ANSWER that will release our business from having to depend on our imperfect abilities. Maybe that ANSWER will cause our business to succeed despite us instead of having succeed because of us.
This doesn't happen. There is no ANSWER.
Our businesses succeed or fail based on what we do, not on what we hope will happen on its own. Scary, huh?
That's why it's better not to wait for that perfect answer. As Dan Kennedy wisely reminds us, it's our resourcefulness, about ability to find answers on our own even when no ANSWER materializes outside of us, that will ultimately be the deciding factor in our business.
Don't wait! Get moving! Be willing to learn as you go instead waiting futilely for some time that never comes when you finally have all the resources you need to ensure your success. The only way you'll ever have all the resources you need is if you build them as you go.
Jeff
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